We partner with HarperCollins to celebrate Winnie-the-Pooh day with mass book giveaways and author events

17 Jan 2022
Winnie-the-Pooh day banner

On Tuesday 18 January, over 4,000 children from 72 schools will be tuning in to our virtual celebrations of Winnie-the-Pooh day and hundreds more are attending events in the communities we work in.

Jane Riordan, author of Winnie-the-Pooh: Once there was a Bear, is hosting the event and will take thousands of children back to where it all began as her book explores the time when Winnie-the-Pooh was originally purchased for a baby Christopher Robin.

All schools attending the event can also download our brand new activity pack created by HarperCollins, and five of our regional campaigns have received 1,000 copies of the classic Winnie-the-Pooh: The best bear in all the world, which will be gifted to children at events across the country.

Our campaigns in Blackpool and the North East have gifted books to local libraries and youth groups, and Doncaster Stories are working with the local Adult, Family and Community Learning Service for a week of free Winnie-the-Pooh workshops. Meanwhile, children in Scarborough General Hospital will be joining the Jane Riordan event and will be gifted a free activity pack to help support their literacy skills during their stay in hospital. In Stoke, we’re running an additional event for children aged 5-7 with local storyteller Allen Barret. Finally, our Peterborough Reads team will be in Ferry Meadows Park gifting Winnie-the-Pooh books to local families, hosting a scavenger hunt, and roleplaying literacy activities to support children’s learning from home.

Families across the country can join in with celebrations by downloading the activity pack here.