Take 10

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What is Take 10?

The Take 10 Challenge encourages people to read for just 10 minutes a day to improve their wellbeing and support their literacy. First developed by Read Manchester, Take 10 now inspires children, families, and organisations nationally as part of the National Literacy Trust's Connecting Stories campaign.

To inspire people to take up and continue the challenge, the National Literacy Trust hold national Take 10 moments where thousands of people across the UK drop everything and read together for 10 minutes.

Take 10 national moments

Tom and Louisa Take 10 event

On Friday 8 October, 165,000 children and adults in schools, communities and businesses across the UK took part in our #Take10ToRead Challenge as part of our Connecting Stories initiative with Arts Council England, proudly supported by Wesleyan.

Across the country, children and adults stopped what they were doing, picked up books, comics, magazines, or newspapers and read for 10 minutes to support their wellbeing ahead of World Mental Health Day.

School children nationwide were invited to a digital events with authors promoting their positive experiences of supporting wellbeing through reading and writing. Primary school students met award-winning author Tom Percival, who give pupils a sneak peek of his brand new book Silas and the Marvellous Misfits, and secondary school students watched acclaimed novelist Louisa Reid, discussing her book Gloves Off.

Schools, authors, publishers, and businesses shared images on social media with the hashtag #Take10ToRead inspiring their communities to get reading every day.

When is the next Take 10 moment?

Keep an eye on this page to find out when the next Take 10 moment will be!

Reading and wellbeing

Our Take 10 moment on Friday 8 October took place just before World Mental Health Day 2021 on Sunday 10 October - the perfect time to reflect on how we are all feeling and what we can do to improve our wellbeing and that of the children and people around us.

Our research shows us that reading can be an effective way of helping people take care of their mental health and wellbeing - and it only takes 10 minutes a day to see the benefits!

Reading every day can help everyone - children, young people and adults - to:

  • Relax, unwind and boost their mood
  • Escape from the pressures of life and reduce their stress levels
  • Improve your memory and concentration

Inspiring Take 10 every day


Support your pupils and students to Take 10 every day, inspiring them to keep reading at school and at home.

Check out some of our ideas and top tips:

  • Create Take 10 book recommendations display boards that pupils can update themselves
  • Run daily Take 10 moments during break, lunch or tutor period
  • Younger classes might benefit from using reading reward charts
  • Set up mini libraries or borrow boxes in spots around school or in classrooms
  • Set up pupil-led reading groups
  • Encourage readers to try fiction, non-fiction, comics, audiobooks, magazines and articles, to find out what they love to read
  • Everyone Ready for School parent with child and book

    Take 10 for families

    Encourage parents, grandparents and carers to Take 10 at home with their children.
    Learn more
  • Book group

    How to set up a book group

    Book groups are a great way of sharing a love of reading between friends and colleagues.
    Learn more
  • Pupils choose brand new books to take home at Orbital Shopping, Swindon.jpg

    How to set up a book swap

    Share your love of reading and discover exciting new books with families, colleagues and friends.
    Learn more

Partners and organisations

Businesses and organisations joined schools and families across the UK in our Take 10 moment to encourage their employees and their families to read every day and support their wellbeing.

reading in the workplace

Encourage reading in your workplace

  • Set up a book group - groups could be themed to different genres such as crime, romance, literary fiction, sci-fi or fantasy
  • Organise regular book swaps
  • Set up an office library space/shelf
  • Create a book recommendations noticeboard
  • Add a ‘currently reading’ line to your email signatures
  • Set up lunch time reading areas

More wellbeing resources for schools

  • Wellbeing - girls writing

    Wellbeing, reading and writing resources

    Free wellbeing-themed teaching resources for primary schools, secondary schools and parents.
    Learn more
  • Graeme Quinnell spoke to pupils in a special assembly.jpg

    Wellbeing and Literacy: The Book of Hopes

    Resources to support children's wellbeing and literacy developed in partnership with Place2Be.
    Learn more
  • Teacher reading with child.jpg

    Back to school: literacy and wellbeing activities

    Books and easy-to-deliver activities to help children transition back to school.
    Learn more