Vision for Literacy Business Pledge

Sainsbury's World Book Day

Research estimates that if every child left primary school with the reading skills they need, our economy could be more than £32.1 billion bigger by 2025[1]. Many employers also face direct costs to their business and low literacy creates barriers to social mobility.

Now in its second year, the Vision for Literacy Business Pledge calls on the UK business community to join the national literacy campaign and deliver tangible benefits to help close the literacy gap and boost social mobility. Launched by the National Literacy Forum with the support of KPMG, the Pledge has seen an increased business commitment to literacy in 2016 and it was shortlisted at the 2016 Third Sector Business Charity Awards for an outstanding partnership between charities and businesses.

51 businesses have signed the Vision for Literacy Business Pledge 2017. New signatories including Facebook, Amazon, Experian and the Football Association join businesses like Costa Coffee, Sainsbury's and British Land, who have re-signed the Pledge in 2017 as a result of successful financial and social outcomes in 2016.

[1] Read On. Get On. (2014) How reading can help children escape poverty. Published by Save the Children on behalf of the Read. On. Get On. campaign

Would you like to join the national literacy campaign in 2018? 

You can sign up now for next year by emailing

Further details about the 2018 pledge, including impact so far and what's new in 2018 is in the supporting documents. You can also read the 2018 pledge and see where your logo would be positioned here.

For any other questions, please email