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News story

Business leaders gather in London to launch Vision for Literacy Business Pledge 2018

15 Nov 2017

Pledge evening

We were joined by UK business leaders in London last night to launch the National Literacy Forum’s Vision for Literacy Business Pledge 2018. At the event, organisations including KPMG, Costa, PwC, Penguin Random House and the Premier League pledged their support to tackling literacy challenges in their workforce, the local communities they work in and on a national level.

Vision for Literacy eveningOur Director, Jonathan Douglas, opened the event by sharing the successes of the Pledge to date. Since it was first launched in 2015, 67% of businesses have reported improved employee engagement and 50% have reported a rise in employee morale and motivation.

Next year the pledge will focus on closing the early years attainment gap to give all children the best possible start in life – a theme that has been endorsed by the Secretary of State for Education.

Education Secretary, Justine Greening, said: “I want to make sure that everyone has the same opportunity to reach their potential, regardless of where they are growing up or their background […] But there is more to do to tackle social mobility and businesses have a vital role to play in this, so it is encouraging to see so many leading organisations signing the Vision for Literacy Business Pledge.”

Libby Volke from Penguin Random House then spoke about how her employer's commitment to the Vision for Literacy Business Pledge in 2017 meant she was able to take part in an amazing volunteering experience on our Early Words Together programme. She explained how the six weekly sessions with parents and their children made her feel revitalised and proud that her employer was affording her the opportunity to take part in something so profoundly meaningful during her work day.  Vision for Literacy pledge

To conclude the event, our enigmatic chair of Trustees, Dame Julia Cleverdon DCVO CBE, oversaw a lively panel discussion with business leaders from the Premier League (William Bush, Executive Director), KPMG UK (Rachel Hopcroft, Head of Corporate Affairs) and Penguin General (Joanna Prior, Managing Director).

54 businesses have already signed-up to the Vision for Literacy Business Pledge 2018, and our Director is extending the call to all UK businesses. 

Jonathan Douglas, Director of the National Literacy Trust, said: “Business has a powerful role to play in improving the literacy skills of  all children and young people, regardless of their backgrounds, before they reach working age. The Vision for Literacy Business Pledge gives businesses the tools and support they need to really make a difference. Whether you have one employee or thousands, low literacy is an issue your business can’t afford to ignore. Sign up to the pledge today.”

Find out more about how your business can sign-up to the Vision for Literacy Business Pledge 2018.

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