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News story

National Literacy Trust launches its third literacy hub in Peterborough

20 Nov 2014

We are working in partnership with Peterborough City Council to increase awareness of the importance of literacy skills in the area and to extend the reach of literacy support for local people.

To celebrate the launch of the Peterborough Literacy Campaign, local storytellers, sports stars and campaign ambassadors will tour the city today on a dedicated Stagecoach bus, delivering fun storytelling sessions and free books to children from local schools and children’s centres across Peterborough.

Book giveaways and storytelling sessions will be supported by ambassadors of the campaign: the Mayor of Peterborough, Lord Mawhinney, players from the local ice hockey team, Peterborough Phantoms and a player from Peterborough United FC. Local author, Guy Bass and staff from Peterborough’s museums and libraries will also lead storytelling sessions for the children.

The Peterborough Literacy Campaign, supported with funding from the Esmée Fairbairn Foundation will put literacy on the agenda in Peterborough, extend the reach of literacy support and distribute books into the community. Campaign initiatives include:

  • Working with Vivacity’s 11 libraries and range of cultural venues to deliver free storytelling sessions, book giveaways and workshops.
  • A local media campaign disseminating positive messages about reading to local communities and giving practical tips to parents on how to confidently support their children’s reading development.
  • A ‘Love Peterborough’ poetry competition in partnership with Stagecoach and judged by Harry Potter film star, Warwick Davis.
  • A series of focused literacy activities and sessions for pre-school children which will encourage Dads and male carers to be more involved in their children’s home learning.
  • Working with local writers and sports stars at Peterborough United FC and Peterborough Phantoms to advocate the importance of literacy.
  • Literacy and learning activities at future city-wide events throughout the year such as the Peterborough Heritage Festival.

For more information about the Peterborough Literacy Campaign click here.


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