working in partnership with Peterborough City Council to increase awareness
of the importance of literacy skills in the area and to extend the reach of
literacy support for local people.
To celebrate the launch of the Peterborough Literacy Campaign, local storytellers, sports stars and campaign ambassadors will tour the city today on a dedicated Stagecoach bus, delivering fun storytelling sessions and free books to children from local schools and children’s centres across Peterborough.
Book giveaways and storytelling sessions will be supported by ambassadors of the campaign: the Mayor of Peterborough, Lord Mawhinney, players from the local ice hockey team, Peterborough Phantoms and a player from Peterborough United FC. Local author, Guy Bass and staff from Peterborough’s museums and libraries will also lead storytelling sessions for the children.
The Peterborough Literacy Campaign, supported with funding from the Esmée Fairbairn Foundation will put literacy on the agenda in Peterborough, extend the reach of literacy support and distribute books into the community. Campaign initiatives include:
with Vivacity’s 11 libraries and range of cultural venues to deliver free
storytelling sessions, book giveaways and workshops.
- A local
media campaign disseminating positive messages about reading to local
communities and giving practical tips to parents on how to confidently
support their children’s reading development.
- A ‘Love
Peterborough’ poetry competition in partnership with Stagecoach and judged by
Harry Potter film star, Warwick Davis.
- A series
of focused literacy activities and sessions for pre-school children which
will encourage Dads and male carers to be more involved in their children’s
with local writers and sports stars at Peterborough United FC and Peterborough
Phantoms to advocate the importance of literacy.
and learning activities at future city-wide events throughout the year such
as the Peterborough Heritage Festival.