Key information
Closing date: 10am, Monday 6 October 2025
Salary: £50,000 to £55,000 per year
Contract: Permanent
Hours: Full-time, 35 hours per week
Location: Based in London SW8 / home and flexible working
Interviews: Online, Friday 17 October 2025
We empower people with the literacy skills they need to succeed in life. Together we're helping people change their stories. You could join us to lead our digital transformation strategy.
What you’ll be doing
This is an exciting opportunity to lead the development and implementation of our digital transformation strategy. You will set out our digital proposition, oversee end-to-end delivery of digital projects and lead the change management required to embed digital systems. You will also manage the digital marketing budget, working with third party suppliers, including digital agencies.
You will lead both your own team of three direct reports as well as a digital matrix team comprising colleagues across our IT, CRM and membership functions. You will also be part of the charity’s extended leadership team, helping to guide organisational culture and strategy and advising the senior management team.
This role is based in London but you will be able to work from home if you prefer under our flexible working policy. However, you will need to be in London for in-person meetings, team and organisational days, or other office-based work, and unfortunately we are unable to cover travel costs for this. This is likely to be once or twice a month on average, although it could be a lot less at times.
What we’re looking for
You will need significant experience of senior digital leadership and strategy development, and leading and motivating a digital team. You will also be able to lead consumer-facing campaigns with a digital-first focus and manage relationships with senior external stakeholders as well as agencies and other partners. Excellent communication and collaboration skills will be essential. Experience of contributing to organisational strategy development, and how behavioural insight can be utilised to deliver behaviour change, would be an advantage.
Why our work is so vital
Literacy changes everything.
It gives you the tools to get the most out of life, and the power to shape your future. It’s the key to knowledge, confidence and inspiration. It’s better results at school, and better jobs. If children grow up without the tools to communicate, without books to read or opportunities to write, it’s harder to get where you want to go.
The National Literacy Trust is an independent charity helping people overcome these challenges and change their life chances through the power of words – reading, writing, speaking and listening. From first words, through school days to training, jobs and beyond.
- We work collaboratively in local communities, focusing our work in 20 areas of the UK that are facing the biggest challenges.
- We support schools, developing the most effective tools and techniques and providing resources and programmes to engage and inspire children.
- We campaign to make literacy a priority for politicians and decision-makers.
- We support vulnerable adults, people in the criminal justice system and young offenders’ institutions to build their literacy skills
What we offer you
Our team are passionate about our mission and we have a strong and positive working culture, based on shared values and respect. We offer a range of flexible working options and promote a workplace where you can be yourself and contribute to our success, whoever you are.
As well as a competitive salary, we offer benefits including a generous leave allowance totalling 39 days (including bank holidays and office closure between Christmas and New Year), pension contributions of 8% of annual salary, a cycle to work scheme, employee assistance programme and other health and wellbeing benefits.
Application details
Recruitment for this role is being managed by our partner Charity People. If you are interested in this role, please email alice@charitypeople.co.uk for an initial conversation about your skills and suitability.