Impact report

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Our impact in 2020/21:

  • We supported the literacy of 700,000 children who were out of school and couldn’t access digital learning
  • We distributed 575,643 books, magazines and writing resources during lockdown to support children in disadvantaged communities
  • We had over 1,000,000 unique users to our family-focused website Words for Life
  • We worked with 6,492 schools, supporting their efforts to re-engage and inspire learners
  • We launched two new online platforms to support the literacy of children and young people out of school: Family Zone for up to age 11 and Zone in for age 13+
  • We launched our online Education Recovery area with evidence-based training, interventions, programmes and resources to support teachers
  • We launched our Virtual School Library, delivered with Oak National Academy, providing digital access to children’s books for hundreds of thousands of young readers
  • We inspired 83 businesses to prioritise literacy through the Vision for Literacy Business Pledge
  • Our campaigning had a media reach of 447m and an equivalent advertising value of £16.6m. Our Twitter followers reached 91k and our Facebook likes rose to 23k