Key information about the role
Closing date: 10am, Monday 1 November 2021
Salary: £43,000 per year
Contract: Permanent contract
Hours: Full time, 35 hours per week
Location: Based in London SW8 with scope for home and flexible working
Interviews: Tuesday 9 November 2021
We are on a mission to give children and young people from disadvantaged communities the literacy skills to succeed in life. You could join us to lead our media team and help increase awareness of our work.
What you’ll be doing
You will be responsible for leading the development and delivery of a programme of media relations and communications activity to increase awareness of the National Literacy Trust, to reach target demographics and communities with literacy messaging, and to drive support for our work.
You will develop media strategies and oversee activity to reach target audiences, advise internal teams to maximise opportunities for media interest, and build and maintain and network of media contacts, particularly in the education sector.
You will also support internal communications with creative approaches to shared messaging, goals, values, objectives, activities and successes.
What we’re looking for
You will be a highly experienced media manager with proven success in planning and implementing media strategies and campaigns targeting a wide variety of audiences. This should include working with consumer and trade press, ideally education, and across a wide range of media including broadcast, print and online, national and local. You will have a strong news sense, and be able to interpret research to generate news stories. You will also need experience of managing social media platforms.
Why our work is so vital
Poor literacy and resulting inequality is not inevitable. The National Literacy Trust improves the reading, writing, speaking and listening skills of those who need it most, giving them the best possible chance of success.
We make society fairer. Poor literacy creates social and economic inequality. The one in six adults in the UK with poor literacy earn less, are less likely to vote and more likely to experience health inequalities.
We enable social mobility. A child without literacy skills can’t succeed at school, and as an adult they will be locked out of the job market. The pattern is intergenerational and starts at birth.
Our work is targeted at communities with the highest levels of disadvantage and the lowest levels of literacy. We support thousands of schools and early years settings, bringing in wonderful partners like the Premier League and the nation’s best publishers who bring literacy alive. We campaign to make literacy a priority for our nation’s leaders. Our research and analysis make us the leading authority on literacy and drive our interventions.
What we offer you
As well as a competitive salary, we offer benefits including a generous leave allowance totalling 39 days (including bank holidays and office closure between Christmas and New Year), pension contributions of 8% of annual salary, a cycle to work scheme, employee assistance programme and other health and wellbeing benefits.
We support flexible working and promote a workplace where you can be yourself and contribute to our success, whoever you are.
Our people are our most important asset and we value and respect diversity in all its forms (seen and unseen). We particularly welcome applications from those from Black and Asian backgrounds, as well as candidates with disabilities and from the communities in which we work. We would like to increase representation of these groups among our staff as we know greater diversity will lead to an even greater impact for our work.
For more information and to apply, download the files below.
Please also complete our online equal opportunities monitoring form when you submit your application.
Unfortunately, we are unable to respond individually to applications so if you have not heard from us by the advertised interview date, this means we have not been able to shortlist your application this time.
Please note we do not accept CVs. No agencies or recruitment sites.