A need for business leadership

The UK is facing a huge literacy challenge. The skills gap is apparent at just five years old, where our poorest children start primary school 19 months behind their better-off peers in language and vocabulary and struggle to catch up from then on. This need is especially pressing in Stoke-on-Trent, where a quarter of all children live in low income families. We know every child deserves the best possible start in life, and that language, communication and literacy are vital routes to boost children’s life chances and unlock their full potential in education and employment.

The Staffordshire Business Pledge for Literacy provides a framework for businesses to tackle the literacy challenges in Stoke-on-Trent and beyond by working with the Staffordshire Chambers of Commerce and the National Literacy Trust.

Pledge your support

  • Alan Barrett storyteller at Bear Hunt event

    The Staffordshire Business Pledge for Literacy

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  • School group reading Story Quest at Westport Lake

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Stoke Reads one year on infographic.png

Pledge to help us help even more families in 2021.