We are building a coalition of businesses to help us reach families across the UK. Businesses and organisations joining our coalition will engage in a variety of bespoke activities which uniquely link to their own strategic and community engagement goals.
How can businesses get involved?
Through their products and services
We need to take our 'chat, play, read' message directly to families by giving them access to resources, games, prompts and activities in retail situations, through media channels, in the community and at home.
We are looking to broker partnerships which can support impactful campaigns, using the trusted consumer and entertainment brands that families love.
We want to enrich moments when families are in retail environments by enabling employees to promote 'chat, play, read' and make the most of stimulating retail environments.
By supporting employees that have children aged 0-5
We need employers to promote our messages to the parents who work for them, giving them opportunities to support their child's learning by equipping them with books, stories and tips to chat, play and read more with their children. .
Helping us to build the case for this approach
We want businesses who understand that the skills need to be built from the beginning of childhood to act as leaders, taking this message to the wider business community. We need advocates to help us grow the evidence base, making the case that we are all stakeholders in building the skills of the next generation.
If your business is interested in getting involved in the project, get in touch with our Partnerships Manager Chris Greenfield on christopher.greenfield@literacytrust.org.uk or 07851 384883.